Privacy Policy

Play Theory ("we," "our," or "us") collects the following types of information when you use our games and services:

• Account information (username, email address)
• Profile information and preferences
• In-game communications and user-generated content
• Customer support communications
• Payment information (processed securely through third-party providers)

• Device information (device type, operating system, unique device identifiers)
• Game usage data (gameplay statistics, progress, achievements)
• Technical data (IP address, browser type, crash reports)
• Analytics data (session duration, feature usage, performance metrics)

We use the collected information for the following purposes:

• Game Operation: Provide, maintain, and improve our games and services
• Personalization: Customize your gaming experience and provide relevant content
• Communication: Send important updates, notifications, and respond to support requests
• Security: Detect and prevent fraud, abuse, and security threats
• Analytics: Understand how our games are used and improve performance
• Legal Compliance: Comply with applicable laws and regulations

We do not sell your personal information. We may share your information in the following circumstances:

• Service Providers: Third-party companies that help us operate our games (analytics, cloud storage, payment processing)
• Legal Requirements: When required by law or to protect our rights and safety
• Business Transfers: In connection with mergers, acquisitions, or asset sales
• With Your Consent: When you explicitly agree to share information

We implement appropriate technical and organizational measures to protect your personal information:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication measures
• Employee training on data protection
• Incident response procedures

While we strive to protect your information, no method of transmission or storage is 100% secure. We cannot guarantee absolute security but will notify you of any material breaches as required by law.

We are committed to protecting children's privacy:

• We do not knowingly collect personal information from children under 13 without parental consent
• Games intended for children comply with COPPA (Children's Online Privacy Protection Act)
• Parents can review, delete, or refuse further collection of their child's information
• We implement additional safeguards for games that may appeal to children

If you believe we have collected information from a child under 13 without proper consent, please contact us immediately.

Analytics Services:

We use analytics services to understand how our games are used. These may include:

• Google Analytics (subject to Google's privacy policy)
• Unity Analytics
• Firebase Analytics

Advertising:

Our games may display advertisements. Ad partners may collect information to show relevant ads:

• You can opt out of personalized ads in your device settings
• We do not show personalized ads to users we know are under 13
• Ad partners are required to comply with applicable privacy laws

Depending on your location, you may have the following rights:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information
• Portability: Request transfer of your data
• Objection: Object to processing of your information
• Opt-out: Opt out of marketing communications and personalized ads

To exercise these rights, please contact us using the information provided below. We will respond to your request within the timeframes required by applicable law.

We retain your information for as long as necessary to:

• Provide our games and services
• Comply with legal obligations
• Resolve disputes and enforce agreements
• Maintain security and prevent fraud

When we no longer need your information, we will securely delete or anonymize it. Some information may be retained in backup systems for a limited period for security and recovery purposes.

Your information may be processed and stored in countries other than your own. We ensure appropriate safeguards are in place:

• Transfers comply with applicable data protection laws
• We use standard contractual clauses or other approved mechanisms
• Service providers are required to maintain adequate protection

We may update this privacy policy from time to time. When we make changes:

• We will update the "Last Updated" date
• Significant changes will be communicated through our games or email
• Continued use of our services constitutes acceptance of the updated policy
• Previous versions will be archived for reference

If you have any questions, concerns, or requests regarding this privacy policy or our data practices, please contact us: